The three tips we are offering here are things a lot of individuals do not think about regarding their sites and search engine optimisation. The first tip is about signpost. Are there pages on your site you want your visitors to see? For example is there a photo gallery or a contact form they might require? Do you make them search for this? If you use signposts you can tell the user exactly where they need to go. For example if you have a contact form at the bottom of your homepage, place a small box somewhere in the middle or at the top about filling out the contact form below or at the bottom of the page. It will definitely help get the customer to the page you want them on.
Landing pages are not necessarily your home page. In fact each of your website pages can be a landing page. The landing page is the essential page that should be in Google and other search engine results. If you build a better landing page and markers for the search engine customers can find it better.
Alt text will help describe your images to the search bots that cannot actually see the image. Always use ALT text.
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