How to Create High-Quality Backlinks the Search Engines Will Love
One great benefit of article marketing is the generation of
high-quality backlinks. Simply put, a backlink is a link to your website from another
website. There is a difference in quality of backlinks, and
search engines know the difference. When marketers first learned
that search engines rewarded websites that had many links from
other websites, they began to establish link farms (they traded
links with each other) that were nothing more than pages upon
pages of links. Clearly, these links were not helpful, either
for someone looking to follow a link, or for the search engines,
who at first supposed all the links meant a high-quality site
was being linked to. As search engines got smarter, marketers realized they needed
links to be contextual: that is, there should be a body of
content (at least a paragraph) surrounding the backlink. This
new understanding defeated the purpose of link farms, and
marketers began to understand and see the value in article
marketing: They could write one article, send it to 100 or more
article sites, hopefully have it reprinted several times, and
have contextual (high-value) backlinks from a number of sources. Generating quality backlinks is one of the real values in
article marketing. But search engines have gotten smarter still,
and they now tend to see this as a form of link spamming (though
not as bad as the link… Continue Reading …
How to Get Instant Results With Web Directory Submissions
We live in the age of instant coffee and the equally instant World Wide Web. As a result most people expect things to happen instantly including success in online business. While in some instances this lack of patience can prove to be a major stumbling block, in other instances the very nature of the web provides for immediate results.
Take web directory submissions as an example. The reason why they have always been so popular is because they work rather well in giving any webmaster immediate results for their promotional efforts.
How Web Directory Submissions Work
There are literally thousands of web directories on the World Wide Web. Many of them have an option for free submission and another for paid submission. Now the really attractive thing about directories is the fact that they tend to have respectably high Page Ranks (PR). Secondly in most cases, when a link pointing to your site is placed at a web directory it will tend to last forever, meaning that it will also drive traffic in the direction of your site for the same length of time.
So it is highly desirable to have links in every web directory that you can find, pointing in the direction of your site because you will always end up with twofold benefits, namely immediate traffic and long-term traffic.
How To Submit Your Site To A Web Directory
Submission of your web site or blog site URL to a web directory can be done either manually… Continue Reading …
Buy Hand Picked Domain Name for your Business
A main Domain, an alternative domain or an additional domain for your online business must be a generic domain. While branding domain name for your business, Professional generic domain name acts as a representative for your product or service to the entire industry. For example: Loans.com , Books.com , Tv.com , Movies.com and Baby.com E.T.C. These are one word generics.
When you buy a generic domain to build your website, you are aligning your self as business leader of your sector either product or service. Researches from 2004 onwards showed that around 20% of daily global Internet users arrive at websites through “direct navigation” by browsing. Direct navigation means typing the URL [domain name] into a browser address bar / use a bookmark. 20% of the traffic for life long, just for a one time investment i.e Generic Domain Name that also a hand picked domain name.
Direct navigation traffic is possible if you own a Generic domain only. This type of high quality traffic is extremely valuable for the domain owner. Marketers and online businessmen have found out the value of type in traffic from direct navigation, they purchase generic domains at any cost even for millions for their online presence. Direct navigation will ensure that your visitors are actively interested and looking for the product or service related to your domain name, and will find your website without an agent.
More over such domains are hand picked and they are clear dictionary words. Words with numbers ,… Continue Reading …
What is Social Media Optimization | Affordable SEO Services | SEO Traffic Spider
Social media optimization or SMO is yet another method for search engine optimization of your site. As the name implies, you optimize your site by advertising it through the social media sites, online communities and community websites such as blog sites, message boards, podcasts, wikis and vlogs.The methods for social media optimization involve the use of RSS feeds, social bookmarking, video and photo sharing, social news buttons and blogging etc. The basic idea is to drive traffic to your site without spending money on search engine advertising.The concept of social media optimization was introduced by Rohit Bhargawa of Ogilivy Public Relations. Originally, he enunciated five rules for social media optimization, but the list was expanded by other contributors.According to Rohit Bhargawa, “The concept behind SMO is simple: implement changes to optimize a site so that it is more easily linked to, more highly visible in social media searches on custom search engines (such as Technorati), and more frequently included in relevant posts on blogs, podcasts and vlogs.”In actual practice, social media optimization seeks to create links to the site by making it more visible through the social networking sites like Squidoo, Blogger, Hubpages, Face Book, Twitter, Digg, Delicious, My Space or search engines like Technorati.How does one go about social media optimization?Getting links for your websiteThe number of links your site manages to pull through decides its popularity with the search engines. It is like deciding the popularity of the leader through the votes he gets. In case of… Continue Reading …
How To Make Your Backlinks Count I
I think that we all know now how important backlinks are for the search engine ranking success of our web site. I also think that we all know now that one way to get these backlinks is by doing link exchanges with other sites. (For the uninitiated, backlinks are links on other web sites that point to ours.)
But do we know that there are various things we need to check before agreeing to exchanging links with another web site? After all, the whole point of exchanging links with others is to benefit from the ranking of their web sites. It is therefore imperative that we investigate ahead of time as to whether exchanging links with another site is to our advantage or not.
I have thought about this whole idea of link exchange preparation and came up with a 3-step process that involves an analysis of 3 pages of the web site we want to exchange links with. The 3 pages are:
- the home page where we will need to check 7 things about that page,
- the directory page: this is the page that contains a list of categories that the site has put together in a bid to organize its link exchanges. We need to check 7 things here,
- the backlink page: this is the page that will contain our backlink. We also need to check 7 things here.
Note that in some cases, the ‘target’ web site… Continue Reading …
